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Brand StormWhat people are saying about BrandStorm

“In the fractured but exciting brand game of today, only BrandStorm gives you a most modern roadmap complete with never-heard stories and really unexpected solutions.”

Charlotte Beers, former CEO and Chairman, Ogilvy & Mather Worldwide, U.S. Undersecretary of State for Public Diplomacy and Public Affairs, and author of I’d Rather Be in Charge.  

“In this smart and engaging book, Liz Nickles shows how to make the occasionally-overwhelming new media environment work for you—by creating resilient and pervasive brands.”

John Gerzema, bestselling author of The Brand Bubble and Spend Shift

"In a world where social media, marketing and business are constantly shifting, Liz Nickles shares her secrets on changing with the times. By telling a story of brands both new and old, Nickles addresses the modern concept of 'branding' and how marketing strategies are being questioned. BrandStorm is an eye-opener …Two thumbs up for this likeable book!"

Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business  

"An interesting, well-written overview of the state of the chaotic branding business today, filled with fascinating stories and anecdotes."

Al Ries, author of War in the Boardroom

“The brand mantra for the 21st century is ‘be powerful, be kind’. If you read only one book to guide you to achieve that worthy goal, this is the one.”

Milton Pedraza, CEO, Luxury Institute, LLC

"It doesn't get more interesting or insightful, just like Liz Nickles herself. If you're interested in the future of communication—this is the book for you. From one of the great communicators in our industry."

Richard Kirshenbaum CEO NSG/SWAT and author of Madboy

"Liz Nickles dissects the appeal and almost formulaic etiology of killer brands both old and new. BrandStorm then takes the fascinating approach of measuring these successes through the ever-evolving lens of social media. How does real time interactivity with the end user make or break a brand? From Hermes to Justin Bieber, this book is for marketers and brand managers who seek insight on the connections between remarkably successful brands and the online relationship with their consumers."

Tynicka Battle CEO and co-founder, ThinkTank Digital

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